Tamil Cinema Latest News

AVM to make short films before making them for big screen

Posted by Unknown Posted on 10:57 PM with 1 comment

AVM

AVM Productions, founded by the late A V Meiyappa Chettiyar(AVM) has the unique distinction to have continued a five decade successful run in the movie business. The prestigious banner is in its sixty second year.

It goes without saying that all this has only been possible because of a clear vision and a will to adapt to the changing times and tastes of its audience. Post AVM’s demise, the chunk of responsibilities has been shared by sons M. Balasubramanian and M. Saravanan.

In its initial phase, the prominent banner has been instrumental in introducing prominent performers such as Vyjayanthimala, Sivaji Ganesan, S. S. Rajendran and Kamal Haasan . With the arrival of M. Saravanan releases such as Punnami Naagu (Actor Chiranjeevi’s launchpad), Murattu Kalai (Rajnikanth’s stardom), Samsaram Adhu Minsaram (1989), Minsara Kanavu (1997), Gemini (2002), and Perazhagan (2004) reaffirmed the banner’s presence midst the big players.

However, Saravanan has eventually decided to resign and hand over the duties to the third generation of aspirants namely son M. S. Guhan and brother Balasubramanian’s offspring B. Gurunath.

Following in their forefathers tactful approach which has successfully kept the legacy invincible, the duo recently chalked out a refined testing mechanism. According to them it will ensure a guaranteed return from every major release at the box office. The model is based on a strategic release of a short film preceding the major release. Once, the short version amasses the desired attention, talks regarding the full fledged production will be taken into consideration.

It is pertinent to mention here, a similar approach is much prevalent in Hollywood thanks to Harold Lloyd for inventing the noble concept back in 1928. However, the procedure involves screening of the movie itself prior to its general release to a selected list of critics and a small percentage of movie buffs. The event clearly gives the producers a rough idea of the audience reaction for the movie.

We need to wait and watch if AVM has a different take on it. Whatever be their decision, this move will surely change the way the game of releases in the industry. Interesting times are ahead for Kollywood as the banner gears up for a new change under the promising guidance of dynamic leaders.

Studio Green grabs Vijay Sethupathi’s Soodhu Kavvum

Posted by Unknown Posted on 12:05 PM with No comments

Vijay Sethupati will be more delighted as Studio Green has grabbed the rights of Soodhu Kavvum. This movie is directed by Nalan Kumarasamy and Sanchitha Shetty is playing the female lead in the film.

Director Nalan Kumarasamy announced that the movie is all set for its April release. He said, “By the grace of lord subramanya, Thiru Kumaran Entertainment's SOODHU KAVVUM out righted to Studio Green. Praise the god for his mercy on us. The movie is plans to release in late April 2013. So the film is releasing this April.”

Vijay Sethupati has signed 4 films in 2013. His upcoming flick Soodhu Kavvum will have music by Santhosh Narayanan and cinematography is by Dinesh. C.V.Kumar produced the film under Thiru Kumaran Entertainment and Studio Green has got distribution rights.

Newspaper article inspires 'Karuppampatti'

Posted by Unknown Posted on 12:05 PM with No comments

Debutant Tamil director Prabhu Raja Cholan says the source of inspiration for his upcoming romantic-comedy "Karuppampatti" is a newspaper article. He says he developed the story with commercial elements infused in facts from the article.

"The basic knot of the story is inspired from a newspaper article. It was recently that I read an article about a foreigner coming to India in search of his familial roots. Based on this simple premise, I developed a plot for the film," Cholan said.

"I obviously couldn't make a film entirely based on the article because of certain constraints. Instead, I chose to retain the crux of the article in my film and developed characters and some commercial elements around it," he added.

He says the film is shot in three different eras.

"Since the story of the film has a period flavour, we have three different eras. The first one is that of the time period before 1980s. It is shot in black-and-white mode. The second one is Eastman colour era, and it is here that we have included a Tamil disco number by Bappi Lahiri, while the third is shot in present day," said Cholan.

"The story of the film is about an Indian, born and raised in France, who comes to India in search of his roots. He arrives at a village called Karuppampatti and what happens there, forms the rest of the story," he said.

The film features Ajmal Ameer in dual roles alongside Piaa Bajpai and Alice Tantardini. It also stars Archana, M.S. Bhaskar, Jagan, Srinath and Devadarshini.

Queried about his choice of Bappi Lahiri for a song in the film, Cholan said: "It was a 1980s disco number and we wanted someone whose voice will also suit the era. It is then we zeroed in Bappi sir, the disco king, who introduced the disco numbers into India".

Sundar K has produced the film, which has music by Kannan. It is getting ready for release soon.

A.R.Rahman’s film direction plans

Posted by Unknown Posted on 12:04 PM with No comments

After entertaining with his music for many years, ace music director A.R.Rahman seems to direct a film. There are rumors stating that A.R.Rahman is busy with his script and film is likely to go onto sets next year.

A.R.Rahman’s close friend Resul Pookutty said, “We have been discussing, writing and having long chats over scripts. It is a necessary progression for AR to get into film direction. We are already talking to some actors. The film will be on the lines of BLACK.”

Way2movies wishes A.R.Rahman for his success in film direction as well.

Expensive equipment for Ivan Vera Maadhiri

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Kumki fame Vikram Prabhu is performing lead role in Ivan Vera Maadhiri. Director M.Saravanan is wielding the megaphone. Debutant Surabhi is paring with Vikram Prabhu in Ivan Vera Maadhiri.

As per reports Saravanan is planning a huge climax shoot near Old Mahabalipuram Road. Recently, producers ordered an expensive technology for a crucial part of the film. The team has roped in experts for helicam and chopper shots, Pro Aerial Cinema, from Bangkok to film the scene.

Ivan Vera Maadhiri will also have Vamsi Krishna in a prominent role. C Satya is composing tunes for this film and cinematography is handled by Shakthi. N.Subhash Chandra Bose and N.Linguswamy are producing this film under Thirupati Brothers Productions.

Divya Spandana won’t play sex worker

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Divya Spandana

Director Vijayprasad a popular face in Kannada industry is upset that Divya Spandana who was initially offered the lead role in his movie has opted out of a forthcoming project at short notice.

Divya has a good following in Kollywood thanks to her roles in Pollathavan and Vaaranam Aayiram. Following which the director had appraoched her for the role of a sex worker. Moreover she has been part of Vijayprasad’s past releases such as Chitlikku and had gladly signed on the dotted line.

Interestingly a close source pointed out that Divya’s mom is currently campaigning for the Hebbal Assembly Constituency. It is her moms directions that the pretty daughter opted to stay away from getting into controversies.Divya’s late decision on the contrary,has made her low profile movie project gain unwanted hype midst her fans.

However, her unprofessional refusal to turn up at the first schedule was a blow to the director and his crew’s confidence. Following which the director is on the hunt of a new actress. He has also registered a comlpaint against her with a leading union in the state.

Divya Spandana won’t play sex worker

Posted by Unknown Posted on 8:06 AM with No comments

Divya Spandana

Director Vijayprasad a popular face in Kannada industry is upset that Divya Spandana who was initially offered the lead role in his movie has opted out of a forthcoming project at short notice.

Vishwaroopam issue settled; To be released in Tamil Nadu with 7 cuts

Posted by Unknown Posted on 8:04 AM with No comments

Kamal Haasan at the secretariat

Kamal Haasan has finally reached an amicable agreement with Muslim groups over the screening of movie ‘Vishwaroopam’ in Tamil Nadu. Kamal has agreed to delete 7 objectionable scenes and to mute the Quran verses from the film.

The settlement was reached after a 5-hour meeting between Kamal Haasan’s camp and Muslim groups in the presence of Home Secretary R Rajagopal IAS at the Secretariat in Chennai.

The edited movie will be released in Tamil Nadu, after receiving the approval from Censor Board again. The matter will come up for hearing on February 6.

“I had a discussion with my Muslim brothers. They told me which are the scenes that would offend and could be removed. I have agreed to delete few objectional sequences”, said the actor, while addressing the media.

Kamal added that the issue has been settled amicably. “We will immediately arrange to announce the date of release after consultations, including with technical team”, said Kamal.

Following this, the Muslim groups have declared that no more protests will be held against the ban of Vishwaroopam. M H Jawahirullah on behalf of the Muslim organisations said, “Kamal has agreed to delete 7 objectionable portions out of 12 portions that were told by us. He also has agreed to mute some scenes”.

The tri-lingual film, originally slated for release on January 25, was banned by Tamil Nadu state government for two weeks, as the govt. feared that its screening would spawn protests.

Meanwhile, the hindi version of the film titled ‘Vishwaroop‘, released on Friday, opened to good response in North India, with multiplex owners claiming that the controversy surrounding the movie has generated more curiosity among the audience.